For your small group training gym to be successful, you need to both know your audience and how to speak to them.

The rise of the gym owner training academy: Free magic beans and a bottle of premium snake oil included with every sign-up.

As gym owners we’re conditioned to sell, sell, sell. But what’s the point if we’re losing valuable members out the other end?

Approved by the Plain English campaign, our subscription agreement is simple, fair, and easy to understand.

Payments can be a mine field for some gyms, with many confused by the pro’s and con’s of different methods. Let’s break it down…

Things seem to be going alright, but are they? How well are things going? What opportunities are there for making more money?

Have you ever walked into your gym with an objective and open mind? What is the impression that it gives your leads and prospects?

As a personal training business, are you really offering your members the quality of service that they deserve, or are you just box ticking?

In his award-winning book, “Good to Great”, Jim Collins discusses Alan Wurzel’s analogy of “the show horse versus the plough horse”…

It is very easy for us to operate with a slight herd mentality, but to operate a successful SGPT gym you need to focus on the long game.